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PMBA 2021 Virtual Conference - Speakers

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Speakers 

 

 

 

 
 
 

 

 
Moustapha Abdul is senior director, Station and System Analysis at CPB. He has an MBA and a B.A. in finance, both from the University of Arkansas. He was also awarded the Wall Street Journal award for outstanding achievement in 2008. Before joining CPB, Moustapha worked as a financial analyst at Corporate Financial Outsourcing, LLC in Little Rock, Arkansas, where he effectively served as the CFO for a number of small companies and nonprofits.
 

 

Kate Arno is vice president, Community Service Grants and Station Initiatives at CPB. Kate has extensive experience working with radio and television stations that participate in CPB’s CSG program. In addition to the systemwide perspective she’s gained in almost nine years at CPB, she has significant station experience with nine years at Maine Public as vice president of television and education. She is an Emmy award-winning television producer and has an undergraduate degree in journalism and a master’s degree in public policy and management.
 

Frank Auer, Director Digital Marketing Fundraising and Strategy, CDP

Frank Auer’s path to supporting public media wound through film production, product development, naming and positioning for major consumer brands, and working with franchisees to sell more pizza and sandwiches. He has driven the Ghostbusters’ Ectomobile, put out pyrotechnic fires, and named products you likely use every day. Using his experience in narrative, product development, and scaled messaging, he has worked to expand public media’s impact by increasing donor conversion, frequency, and average gift. Frank also brings his understanding of consumer psychological behavior from the “for-profit” world and applies it on behalf of clients, driving true change to donor communication methods. Frank has an undergraduate degree in motion pictures from the University of Miami, an MBA from Boston College, and certification in CPS facilitation from the Creative Problem Solving Institute.
 
 
Harry Clark, Chief Revenue Officer, Market Enginuity
 
Harry Clark leads revenue strategy for all Market Enginuity local, national, and network sales teams. In collaboration with sales leadership companywide, he focuses on tactics to unlock more revenue for every Enginuity client, ultimately ensuring that every team has clearly defined goals and is equipped with the right tools and support to exceed potential. Harry’s media experience fostering successful sales culture and large-scale customer solutions spans both commercial radio and public media. Harry served as general manager of integrated media sponsorships for New York Public Radio prior to joining Market Enginuity in 2015. There, he built the team that pioneered podcast revenue generation in public media. Upon joining Enginuity, he first led the KCRW Los Angeles sponsorship team to recordbreaking revenue before expanding his oversight to all Enginuity’s sales teams.
 
 
James Coates, Assistant Director, Online Strategy, WAMU
 
James Coates has worked in the membership department at WAMU for seven years and leads digital fundraising for the station.
 
 
 
 
 
 
 
 

Kristen Crockett takes people and teams from overwhelmed and searching to confident and clear. She is an expert at helping people enhance communication, improve their emotional intelligence, navigate change, and be more inclusive in the workplace. Kristen also empowers teams to embrace different styles of leadership, behavior, and communication.

 

Having worked with leaders and executives at PBS and Radio One, Kristen is a highly intuitive transformational coach. She helps people and teams uncover what doesn't always come easy—knowing their strengths, living in their zone of genius, and learning how to lead from their gut.

 

In addition to being a Certified Professional Coach, Kristen holds a B.A. in communications from Loyola University in New Orleans, an M.A. in film and video from American University, and a J.D. from George Washington University. 

 
 
 
Lynn Croneberger is chief development officer for WAMU. She provides leadership and direction for the station’s comprehensive philanthropic revenue program. She oversees a team of development and membership professionals who are responsible for digital fundraising, direct response programs, major gifts, planned giving, and institutional giving. Prior to joining WAMU in September 2019, Lynn was the CEO of SOS Children’s Villages-USA, an international organization focused on saving orphaned and abandoned children around the world. Her wealth of fundraising experience in Washington, D.C., includes serving in significant roles at The Wilderness Society and Reading Is Fundamental. Before moving to the region, she led fundraising programs at the Joe DiMaggio Children’s Hospital Foundation and Memorial Foundation, the American Heart Association in South Florida, and the United Way of Broward County, Florida.
 
Lynn is a certified fundraising professional and was the 2018 Outstanding Fundraiser of the Year for the Association of Fundraising Professionals. She started her career in public media at WKNO-TV/Radio in Memphis after graduating from Memphis State University. She is excited to get back to her public media roots.
 
 
 

Iris Drayton-Spann is the vice president of human resources (HR) and chief diversity officer for WETA-TV in Arlington, Virginia. WETA-TV is the leading public broadcasting company in the nation’s capital, with over 300 employees (including full-time, part-time, union, interns, and fellows), and is one of the largest-producing stations of new content for public television in the United States. Iris develops, builds, and maintains a strategic human resources function that supports WETA’s business strategy: aligning policy and programs with the organization’s strategic plan, mission, values, and culture. As a member of the senior leadership team, Iris promotes positive employee relations, addressing all aspects of human capital strategy and operations, including diversity, equity and inclusion, talent development, employee relations, culture-building, innovation, and alignment with WETA’s mission and direction. Iris provides vision, HR expertise, and leadership to foster a fully inclusive, high-achieving, equitable, and anti-racist workplace. She serves as the main contact and spokesperson for WETA regarding diversity, equity, belonging, and inclusion and leads the Diversity, Equity and Inclusion (DEI) Council. 

 

Iris has over 20 years of HR and DEI experience and holds an SHRM-CP, a PHR, and Certified Diversity Executive certifications. She is a member of the National Association of Multi-ethnicity in Communications and the HR Leadership Forum of Northern Virginia, and is a graduate of Howard University and George Washington University. She is vice chair for New Endeavors by Women (www.nebw.org), a volunteer member of the Streetwise Partners (www.streetwisepartners.org) Employer Advisory Board, and a member of ParentFile’s Advisory Board. Iris has contributed her expertise on various HR and executive leadership industry panels, think tanks, webinars, blogs, and articles on inclusive workforce development and the power of women and networking. In 2019, DCA Live honored Iris as one of the 25 HR Leaders of the Year in the Washington, D.C., region.
 
 
 
Max Duke is vice president of station strategy and development at PBS, where he is responsible for creating and executing strategies for building station capacity, supporting leadership development, and enhancing critical skills for station staff members. Max began his 20-year public media career at South Florida PBS, where he developed and implemented the station’s digital media presence. He later went on to serve as the station’s vice president of content and community partnerships. At PBS, Max has served as senior director of PBS’s Station Products & Innovation team, playing a central role in helping local stations navigate the new digital age through various initiatives, such as the COVE video ecosystem and the Digital Immersion Project. Max’s experience with digital products, content strategy, and multiplatform distribution is at the disposal of PBS stations.
 
 

 

Don Dunlap is the president and general manager of South Texas Public Broadcasting System, which operates KEDT-TV in Corpus
Christi and public radio stations KEDT-FM in Corpus Christi and KVRT in Victoria, Texas. Don has worked for over 45 years in both commercial and public broadcasting in numerous capacities, from TV and radio programming and production to engineering, station development, grant writing, and station management. 
 
Don has served on numerous state and national boards and committees in the broadcast industry. In 2001 he was elected chair of the board of the National Educational Telecommunications Association, and he recently served a two-year term as chair of the board of the Texas Public Broadcasting Association, which advances the educational mission of the 10 Texas PBS stations and 22 public radio stations. 

 

 
 
 

Jim East’s career in radio spans more than four decades. He’s held a variety of positions at stations with diverse formats, including news/talk, religious, top 40, and public radio. Jim first ventured into public radio as associate general manager at Boise State Radio in 2001. He spent five years there before moving to Colorado. Since joining CPR in 2006, Jim has held positions in on-air fundraising, membership, and development. He was named senior vice president of development in January 2015 and oversees the membership, corporate support, and leadership giving departments.

 

Jim has a bachelor’s degree from Oral Roberts University and completed graduate studies at Regent University and the Daniels College of Business at the University of Denver.

 

 

Damon Frazier is a senior consultant with the Business Intelligence Solutions Group (BI Solutions) and has over 20 years of experience in performance and cost management consulting services. Prior to joining BI Solutions, he worked in a similar capacity with PricewaterhouseCoopers Management Consulting Services and IBM Business Consulting Services. He has supported the public media industry and served as the primary point of contact for the SAS/SABS initiatives during 17 reporting cycles. Damon has a B.A. from Ohio University and is a member of the Institute for Management Accountants.
 
 

The Honorable Patricia de Stacy Harrison is the president and chief executive officer of the Corporation for Public Broadcasting. During her tenure, CPB has strengthened public media by strategic investment in three important areas: digital innovation and acceleration; diversity of content, talent, and service; and dialogue, focused on local community engagement and public-private partnerships.

 

Ms. Harrison created the American Graduate initiative, one of public media’s most successful and extensive national collaborations, with stations partnering with thousands of local and diverse organizations to help students stay on the path to a graduation and gainful employment.

 

Ms. Harrison sits on several boards and has received numerous honors, including the David Lynch Foundation Lifetime in Service Award and Ellis Island Medal of Honor Award. In 2019, she was appointed to the voting council for the inaugural Justice Ruth Bader Ginsburg Woman of Leadership Award.

 

Prior to joining CPB in 2005, Ms. Harrison served as Assistant Secretary of State for Educational and Cultural Affairs and Acting Under Secretary for Public Diplomacy and Public Affairs.

 

Ms. Harrison received her B.A. from American University, and honorary doctorates from the American University School of Public Affairs and American University of Rome. She is the author of two books on women’s leadership and was included in the Forbes list of “Women Changing the World in Media.”

 
 

David Heck is a highly accomplished and determined fundraising professional with more than 20 years of experience and a successful record of fundraising achievement. David has had proven success across various professional fundraising sectors, including political fundraising, global nonprofits, private consulting, healthcare, and public media.

 

Above all else, throughout his career, David has had the privilege of helping others make a difference in their communities and in the lives of others through the power of impact philanthropy.

 

As director of philanthropy at WHYY, David is responsible for all facets of individual major giving to support WHYY’s mission. David is quick to say he is both humbled and excited personally and professionally to be part of such an important cultural institution.

 

David received his B.A. cum laude from Ohio Dominican University. He and his wife, Jenna Goldstein, live in the Philadelphia suburbs with daughter Eleanor, son Asher, and two dogs Socrates and Archimedes.

 

 

 

Michal Heiplik is the president and co-founder of the Contributor Development Partnership (CDP). As a 20-year public broadcasting veteran, Michal has extensive experience in database management and membership development and in identifying fundraising practices that drive positive results. His previous role as executive director for local development at WGBH amplified his expertise in all aspects of membership. In this role, he oversaw all levels of membership at the Boston station—the largest membership fundraising program in New England. His department focused on individual giving, direct mail solicitation, online giving, door-to-door, digital, and on-air fundraising. As a result of his efforts, WGBH improved its fundraising program by raising 25 percent more net revenue on an annual basis. Prior to WGBH, Michal worked in many different roles at Houston Public Media. He constructed the station’s fundraising database and later moved the entire organization onto a state-of-the-art fundraising platform. This platform enabled dramatic improvement in fundraising results. He later left his position as membership director to lead the national data collaboration that led to the creation of CDP. Michal is a frequent speaker at national fundraising conferences. He is recognized for creating data-driven solutions that enable more effective execution of fundraising projects. Michal is a graduate from the #1 ranked entrepreneurship program in the United States—the Center for Entrepreneurship & Innovation at the University of Houston. His entrepreneurial spirit guides his approach to problem solving as he applies his skill to his passion—getting Public Media stations to succeed.

 

 

 

Dr. Phil Hoffman serves as executive director of WUCF TV and FM and assistant vice president of the University of Central Florida. His professional experience includes working in broadcasting for more than 20 years in positions ranging from entry level to CEO. Dr. Hoffman's resume includes positions at more than two dozen radio and TV stations across the United States. He currently serves on the executive boards of Florida Public Media, the National Educational Telecommunications Association, the Orlando Shakespeare Theatre, the Bach Festival Society of Central Florida, and the Orange County History Center. Dr. Hoffman holds an Ed.D. in educational leadership from the University of Akron. 

A multiple Emmy Award-winning writer, editor, and director, Dr. Hoffman has produced documentaries for PBS stations across the country. Since 2002, he has been nominated for more than 30 Emmy Awards by the National Academy of Television Arts and Sciences. Dr. Hoffman is a respected authority on early punk music, having produced two documentaries about the Ohio punk music scene. He is also a recognized authority on local TV horror movie hosts of the 1960s and 1970s, having produced documentaries such as Turn Blue: The Short Life of Ghoulardi and Monsters Among Us.
 
 
Kimberly Howell joined CPB as inspector general in October 2019. Previously, she served as a senior executive with several federal agencies, including the Nuclear Regulatory Commission and the Office of Personnel Management.
 

 

 

 

 

Danielle "Dani" Iannelli, Senior Manager, Immersive Learning Programs, PBS

Danielle “Dani” Iannelli is the senior manager for Immersive Learning Programs. Dani first joined PBS in 2018 as the coordinator for the Digital Immersion Project. In her current position, Dani manages the development, coordination, and planning of PBS’s station-focused immersive education and engagement initiatives. Dani combines her past experiences as an educator and passion for individual development to shape multifaceted professional development experiences for PBS station representatives to continually learn and grow within their roles and beyond. Dani holds a B.S. in communication studies from Appalachian State University and a M.Ed.in college student affairs administration from the University of Georgia.
 
 

Debra Jacobson, Senior Team Leader, CPB

Debra Jacobson joined CPB in January 2013 and has led several station, production, and interconnection system grant audits. She has presented at prior PMBA conferences on indirect administrative support and improving CPB reporting compliance. Prior to joining OIG, Debra was a finance official in a number of public and private organizations. She holds a B.S. in accounting from the University of Dayton and a certificate in forensic accounting from Georgetown University, and she completed American University Key Executive Leadership programs. She is a Certified Public Accountant and Certified Fraud Examiner.

 

 

 

Dr. Tara Jae’s work is rooted in an understanding of how communities of color heal, and how to dismantle the stigmas that mental health care needs do not exist within these communities. Tara is skilled in validating and working with racial trauma as it relates to mental health and organizational spaces. They intricately apply their knowledge of how racialization, racism, identity, and culture greatly impact our experiences of ourselves, our relationships, and our lives. They support and advise executive leaders who are dismantling the role they are playing in leading restorative diversity and inclusion strategies. 

 

Jane Lastinger, CPA, Director, James Moore & Co.

Jane Lastinger is a Certified Public Accountant with several years of experience providing accounting and auditing services. As a director with James Moore & Co., she monitors auditing and accounting projects and client engagements and is responsible for all phases of projects, including fieldwork supervision, risk assessment evaluation, and engagement approach development. Jane has performed auditing services for a variety of clients, including private companies, governments, nonprofits (e.g., public broadcasting stations, direct support organizations, private foundations), and university-affiliated organizations. She leads the firm’s Public Broadcasting Services Team and is skilled in developing audit techniques and reporting best practices under CPB Financial Reporting Guidelines. Jane also has experience auditing alternative investments and has worked on several Lean Six Sigma and operational excellence engagements.

 

 

 

Jackie Livesay is deputy general counsel and vice president of compliance at CPB. She works closely with CPB’s Television and Radio departments, advising on and drafting CSG program agreements, guidelines, certifications, and legal agreements. Jackie also oversees all procurement matters, providing counsel on the preparation and review of competitive solicitations. Previously, Jackie worked in CPB’s Office of Business Affairs, where she drafted and negotiated a wide range of contracts. Prior to joining CPB in 2002, she worked for the law firm of McGuire Woods in Northern Virginia, where she focused on technology and oil and gas issues. A resident of Washington, D.C., Jackie is a graduate of the John Marshall School of Law and Purdue University. She has been admitted to practice in Washington, D.C., and Illinois.
 

Joyce MacDonald, CEO and President, Greater Public

Joyce MacDonald is president and CEO of Greater Public, where she is responsible for developing its vision, strategic framework, and plans for maximizing public media’s finances for long-term success. Joyce comes to Greater Public from CPB, where she served as vice president of journalism and senior advisor for content operations. In that role she worked across radio, digital, and television to plan, initiate, and administer grant initiatives to support local, regional, and national public media journalism. In consultation with stakeholders across the system, she developed a strategic framework for designing and funding journalism collaboration and innovation and was directly responsible for $16 million in grants in 2016. Joyce previously served as a key advisor to and ambassador for NPR’s president/CEO as chief of staff, led national sponsorship organization National Public Media as interim president and CEO, and spent six years as vice president of member partnership at NPR. Prior to joining NPR in 1999, Joyce was vice president for affiliate marketing with Sony Corporation’s SW Networks, joining Sony after serving as a regional director of affiliate marketing with ABC Radio Networks. She launched her radio career as an account executive with WFNX Radio, Boston and earned her M.S. in broadcast administration from Boston University’s College of Communication.

 

 

Deanna Mackey, President/Executive Director, Public Television Major Market Group (PTMMG); Founder, Public Media Women in Leadership

Deanna Martin Mackey is president of the Public Television Major Market Group (PTMMG), a consortium of the 40 largest PBS member stations in the United States. She leads the organization in best practice modeling in all areas of station management, with a focus on system culture, audience expansion, revenue generation, and the future of public media. 
 
Prior to joining the PTMMG, Deanna worked for 25 years at KPBS, the public media station in San Diego, serving as station manager/COO in her final six years at the station. She is credited with spearheading KPBS.org as a third content platform; creating and implementing KPBS’ converged newsroom, a model for the system; developing the industry’s first One Book program run by a public media station; and establishing the station’s strategic planning process.
 
In 2015, Deanna co-founded Public Media Women in Leadership, which provides mentorship and leadership training for women as well as addressing issues of gender inequality in the executive ranks of public television and radio. She serves as a Girl Scout troop leader for 17 high school girls and spent 10 years in governance for Girl Scouts San Diego as a board member and committee chair. She is a former board member of the San Diego Autism Society, where she served on the online technology and grant writing committees.
 
Deanna has earned several awards for leadership, including being named a Hera Heroine in 2018 and receiving a YWCA Tribute to Women & Industry (TWIN) for her mentorship at KPBS and via the Girl Scouts in 2014. She was named Outstanding Alumnus from SDSU’s Daily Aztec newspaper in 2014 and in 2010 was named one of five “Women Who Move the City” by San Diego Magazine. She earned her B.A. from San Diego State University with a double major in journalism and political science.
 
 

 

Kathy Merritt is senior vice president for radio, journalism, and CSG services at CPB. She leads efforts to advance the public radio system and public media's broader collaborative journalism efforts locally, regionally, and nationally. Previously, Kathy was vice president for content strategy and development at Public Radio International. She was CPB’s former senior director of program investments in radio, where she was one of the architects of numerous ground-breaking public media projects, including seven local journalism collaborations, which laid a foundation for other public media journalism collaborations. Kathy was the interim general manager at KBPS in Portland, Oregon; station manager and news director at WAMU in Washington, D.C.; and news director at WFAE in Charlotte, North Carolina. She has worked in production, editing, hosting, and reporting for public and commercial radio and filed stories for many news programs, including NPR's “Morning Edition” and “All Things Considered.” Kathy is a past president of the Public Radio News Directors, Inc. She attended the University of North Carolina at Charlotte for her B.A. in English and the University of Maryland for a graduate certificate in multimedia journalism. Kathy has presented extensively at radio and journalism conferences nationwide.
 

Kate Midgett, Senior Director of Organizational Excellence, Nine Network of Public Media

Kate Midgett is the senior director of organizational excellence at the Nine Network, where she leads organizational development and change management efforts to build an engaged, inclusive, high-performance culture. Kate’s work also focuses on the continuous quality improvement of Nine Network programs and activities through the development, implementation, and analysis of survey data, action items, and program-specific improvements. Kate oversees Nine Network’s Data Team, a cross-departmental team that utilizes data insights to inform and drive more effective and efficient operations. Kate came to the Nine Network from the Gateway Region YMCA where she served as the association director of quality and impact for over five years. Prior to that, Kate worked with over 100 nonprofits as a consultant for 12 years, including serving as the vice president of a consulting firm for six years. She has a master’s degree in organizational development from Webster University and also holds a master’s degree in sociology with an emphasis in qualitative research, race and ethnic relations, and inequality from Southern Illinois University. Kate has served on several local nonprofit boards and has three research publications in leading journals.

 

 

Nick Miller, Managing Editor–News & Information, Capital Public Radio

Nick Miller is an award-winning editor with more than 15 years of newsroom experience. Most recently, he served as a lecturer at the UC Berkeley Graduate School of Journalism.
 
Nick previously worked in the world of print journalism. In 2016, as editor-in-chief of the East Bay Express in Oakland, his staff earned several honors, including the prestigious national George Polk Award for “Local Reporting,” which recognized the paper’s investigation of the Oakland Police Department’s sex-crime scandal.
 
He also worked as an editor for 12 years at the Sacramento News & Review. Nick oversaw that paper’s First Amendment legal battle with former mayor and NBA all-star Kevin Johnson, work that the Northern California Society of Professional Journalists recognized with a James Madison Freedom of Information Award in 2016. That same year, his paper also won the California News Publishers Association’s “General Excellence” prize for best publication in the state. 
 
Nick has earned numerous awards for both editing and writing, including several CNPA first-place wins. The national Association of Alternative Newsmedia twice honored his reporting on freedom-of-the-press issues, and once for his coverage of homelessness in Sacramento.
 
 

Sarah Mizes-Tan, Race & Equity Reporter, CapRadio

Sarah Mizes-Tan is race and equity reporter for CapRadio. Sacramento has long been a hub for immigrants, and the city is one of the state’s most diverse. In many ways, immigrants and people of color have shaped Sacramento into what it is today. But at the same time, these communities also tend to be areas of disinvestment and ones that are often on the frontlines of gentrification. They’re often overlooked by not just government, but also media. Sarah focuses on reporting on racial inequity in Sacramento and the way in which policy unequally impacts historically underserved communities. As a child of immigrants herself, she is particularly passionate about giving voice to these issues.
 
 

Helen Mollick, IG General Counsel, CPB Office of Inspector General

Helen Mollick, inspector general counsel and assistant inspector general for investigations, joined the CPB OIG in 2012 and has provided legal advice on audits, conducted investigations, and participated in inspections. She also manages the OIG's hotline, analyzing the complaints and advising on their disposition. Helen has held similar positions in other federal OIGs during her 32-year government career.

 

 

Sonja Pasquantonio, Human Resources Director, Connecticut Public Broadcasting, Inc

Sonja Pasquantonio is the director of human resources at Connecticut Public Broadcasting, Inc. She has over 27 years of experience in various human resources roles spanning government, contract, nonprofit, and quasi-public agencies. Sonja consults for GRC Educators, is an executive steering team member for the Connect HR Leadership Summit, hosts ThinkTANK discussion topics for the Quartz Network, and offers training courses in human resources, business writing, and effective communication. She's also a co-chair for the PMBA HR and Marketing Peer Groups.

 

Jeff Perkins, Managing Director, Stanton Chase

Jeff Perkins leads the Stanton Chase Washington, D.C. office as managing director with clients in aerospace, technology, digital, and media. He focuses primarily on C-suite and board searches. Throughout his career, Jeff has held leadership positions in North America and Europe for major media, digital, and technology organizations—including SpaceX, NPR, News Corporation, Nielsen, and Time Warner—where he guided diverse teams in human resources, executive search and compensation, culture development, and organizational transformation. Jeff holds a Bachelor of Arts in political science from Wabash College, a Master of Science in organization development from American University, and an MBA from Georgetown University. He serves on the Board of Trustees for Wabash College and Education Week.

 

 

 

Wynde Priddy, Assistant Director Membership, Fundraising, WAMU

Wynde Priddy has worked in the membership department at WAMU for three years and leads the on-air fundraising campaigns. She has worked in public media fundraising for over 15 years.

 

 

 

 

 

 

 

Erica Pulley Hayes joined WMFE|WMFV in January 2020 as president and CEO after a long tenure at CPB, where she served as radio vice president. In this capacity, she provided strategic leadership to the public radio system by developing initiatives that drive innovation and advance public media service. She has worked to enhance local service and sustainability by identifying new business opportunities and operating models that engage audiences across platforms and increase organizational capacity. She was instrumental in the early development of journalism collaborations among public media organizations in local regions. She was also responsible for developing the policies that govern CPB’s Community Service Grant program, which, as public media’s largest funding source, supports over 400 organizations operating public radio stations nationwide.  
 
Erika began her career at a Fortune 500 pharmaceutical company, where she worked under the general counsel and corporate secretary. In this role, she worked closely with the board of directors, negotiated corporate agreements for commercial transactions, and ensured political and regulatory compliance. She later managed the legal operations of a small clinical research organization overseeing risk management, corporate housekeeping, and commercial contracts generating approximately $40 million annually.
 
Erika serves on the board of NPR, Eastern Region Public Media, and Florida Public Media.  She is also a director of 826 National, a nonprofit organization dedicated to helping students improve their expository and creative writing skills in nine cities across the country. In addition, Erika is a member of the Alliance of Women in Media. She holds an MBA and an M.S. in nonprofit management from the University of Maryland University College.
 

Jim Rademaker, General Manager, WCMU Public Media

Jim Rademaker is the general manager of WCMU Public Media, serving 45 counties covering Central and Northern Michigan and the Eastern Upper Peninsula. For the past 19 years, Jim is been in fund development for two Michigan university and joint licensee stations (WCMU and WGVU), serving as general manager for the past two years. He became a PBS Kid in 1969 when Sesame Street debuted and has been a big fan of PBS and NPR in one way or another most of his life.

 

 

Julie Raskin, Vice President of Finance and Administration, WMHT

Julie Raskin joined WMHT in 1993. During her tenure at the station, she has installed two accounting systems, managed the IDA debt financing for the WMHT studios, the acquisition and sale of broadcast assets, and led seminars for both the NYS Stations and PMBA on internal labor reimbursement for the Spectrum Repack. She is also on the Finance Committees of Centralcast and Capital Region Broadcasters.

 

Michelle Ray, Executive Director, Walter Kaitz Foundation

Michelle Ray is executive director of the Walter Kaitz Foundation, a non-profit organization devoted to providing opportunities for people of color, women, and the LGBT+ community in the cable, media, and entertainment industries. Michelle is responsible for developing and implementing the foundation’s strategic direction, initiatives, and programmatic activities.

 
Michelle provides oversight and management of the foundation’s distribution of targeted grants to the industry’s key diversity organizations and collaborates with these organizations to refine and advance diversity and inclusion programs and initiatives that impact the media and telecommunications industry. Additionally, she works collaboratively with national organizations that advocate for the social and economic interests of women, ethnic minorities, and the LGBT+ communities and connects them with the industry’s member companies to further diversity and inclusion goals.
 
Michelle successfully developed the foundation’s decade-old Hollywood Creative Forum, the first program of its kind uniting the efforts of the television industry, the Writers Guild of America, the Directors Guild of America, the Producers Guild of America, and the Television Academy of Arts and Sciences, designed to match credentialed content creators of color with networks, studios, and production companies serving the industry.
 
Michelle is a graduate of McGill University in Montreal, Canada, with a Bachelor of Arts degree in economics and political science. She is also a 2015 graduate of WICT’s prestigious Betsy Magness Leadership Institute – Class 31; a 2010 graduate of NAMIC’s highly respected Executive Leadership Development Program (ELDP) at UCLA’s Anderson Graduate School of Management, and a 2002 graduate of CTAM’s Executive Management Program at Harvard University School of Business.
 

Jun Reina, EVP/GM, Capital Public Radio

Jun Reina is responsible for all station operations and strategically guiding CapRadio’s growth into the future. He assumed the organization’s top leadership role on July 1, 2020, after more than 13 years at CapRadio, where he served as CFO from 2007–2012 before being promoted to COO/CFO. During his tenure, Jun was instrumental in growing a 45-person, $5 million organization to the 107-person, $17 million organization that it is today, which now includes seven broadcast stations serving Northern California and western Nevada. Additionally, Jun has spearheaded CapRadio’s planned expansion to a new downtown headquarters and a partnership with North State Public Radio that serves the Chico and Redding areas.
 
Born and raised in the Philippines, Jun attended the Ateneo de Manila University and graduated with a degree in the university's Honors Program in Management. He is also an Executive Scholar at Northwestern University's Kellogg School of Management–Center for Non-Profit Management. Jun was named CFO of the Year Honoree in 2014 by the Sacramento Business Journal. He is active on boards of nonprofit and arts organizations and is a senior fellow of the American Leadership Forum–MVC.
 
 

William Richardson, Deputy Inspector General, CPB Office of Inspector General

William Richardson joined CPB/OIG in 2004 and has overseen its audit activities for 16 years. In that role, he is responsible for all the office's reviews of CPB's programs and operations. Prior to joining CPB, he had a 29-year career in the federal inspector general community at the U.S. Department of Labor, the Resolution Trust Corporation, and the Federal Deposit Insurance Corporation.

 

 

 

 

Taylor Rochelle, CPA, Audit Manager, James Moore & Co.

Taylor Rochelle is a CPA with several years of professional accounting and auditing experience. As an audit manager, Taylor is responsible for ensuring that engagements proceed in a timely and efficient manner as well as providing clients with solutions in accounting, compliance, and related services. Taylor’s focus is on James Moore & Company’s clients in the higher education industry and broadcast radio and television industries. She has extensive experience with Corporation for Public Broadcasting Reporting Guidelines and the other unique challenges stations face.

 

 

 

 

Thanks to Kim Salvaggio’s father’s love of PBS NewsHour, at a very young age, Kim (she/her) wanted to be part of the media world. Studying mass media and communications with a focus on labor industrial relations at Penn State University helped guide a 20-year career in media organizations. Kim has held positions in HR, with a focus on diversity, at BBH New York, Public News Service, and RMPM, where she is currently one of the chief DEI officers. Kim works across all departments at RMPM as a lead trainer and is also a certified mediator, able to lead resolution focused training. Kim and her partner, Alex (them/they) have a very active home life, with four kids and four pets, which is slightly controlled chaos. Kim is also an active community member and advocate for the LGTBQIA+ Community, with a focus on trans youth. 
 
 

Michael Scher, Director, Financial Planning and Analysis, WAMU 88.5

Michael Scher is the director of financial planning and analysis at WAMU 88.5 American University Radio. Michael was formerly the assistant director of business operations at American University’s Law School, where he was responsible for procurement activities, campus auxiliaries, internal financial reporting, and grants management. Michael is an accountant and attorney, having received his J.D., cum laude, from American University in 2013 and a master’s degree in accounting in 2019. Michael’s interest in public media comes from his undergraduate studies in journalism at American University’s School of Communication.

 

 

Jeff Schreifels, Senior Partner, Veritus Group

Jeff Schreifels has over 32 years of experience in nonprofit fundraising, including early work as the director of development for two nonprofits. Armed with knowledge and passion for fundraising, Jeff joined Richard Perry to form Veritus Group. Jeff and Richard co-author the popular fundraising blog, “Passionate Giving,” and a podcast called “Nothing but Major Gifts,” as well as numerous white papers, all promoting mid, major, and planned gift fundraising. Jeff is passionate about life, philanthropy, and relationships.

 

 

Jim Taszarek, President, Market Enginuity

Jim Taszarek is president and co-founder of Market Enginuity, a company representing sponsorship sales for public media stations across the United States, and the PRX podcast network. Jim leverages 22 years in public media for analyzing corporate sponsorship performance, developing strategic plans, and managing teams to maximize sponsorship revenue for stations and independent producers. Under Jim’s direction, Market Enginuity has grown to be the largest public media sponsorship sales force in the United States, currently representing local and national sponsorship for 14 public media clients ranging from stations in media markets #2–44 to independent producers of podcasts and nationally distributed content.
 
 

 

Beth Walsh is vice president of system strategies at CPB. Beth oversees the management of systemwide strategic planning initiatives focused on the future of public media and preservation of local service. Prior to CPB, Beth was the director of client insights at the cross-platform measurement and analytics company, Comscore, providing digital insights to clients in the wireless, cable TV, and technology space. Beth has a long career in public media, beginning at WGBH-Boston managing the TV Viewing Lab, and later, serving as senior director of research at PBS, where she implemented many firsts for PBS—the Public Trust survey, the full-time national Nielsen service, the online Viewer Panel, and the cross-platform measurement service combining TV and digital audience metrics. Beth holds an M.S. in broadcast administration from Boston University.
 

 

Irving Washington, FASAE, CAE is the executive director and chief executive officer of the Online News Association, the world's largest membership organization for digital journalists. He is an industry leader and a dedicated advocate of diversity in media. 
 
In 2020, Irving led the formation of Vision25: Building Racial Equity in Newsrooms, an initiative that seeks to build inclusive journalistic institutions where newsrooms are actively anti-racist and collaborative. He also co-founded and co-hosts Texts to Table, a web conversation series highlighting uplifting stories about race and nonprofit leadership from the Black experience. 
Before joining Online News Associaton, he worked for the National Association of Black Journalists and the Radio-Television Digital News Association. Irving is an ASAE Fellow, a Columbia University Punch Sulzberger Executive Leadership Fellow, and ASAE Diversity Executive Leadership Program (DELP) Scholar. He serves on the board of directors of the American Journalism Project, News Revenue Hub, and the American Society of Association Executives. 
 

Robert Winteringham, Special Counsel, Fletcher Heald & Hildreth

Robert Winteringham is special counsel at the law firm of Fletcher, Heald & Hildreth in Washington, D.C., and a founder of the Public Media Consulting Group. Robert was CPB’s deputy general counsel from 2005–2013 and served as an attorney in CPB's Office of General Counsel starting in 1997. He also served as a vice president and chair of the Legal Committee for the North American Broadcasters Association. Prior to CPB, Robert was senior associate at the communications law firm of McFadden, Evans & Sill. He also worked as an intern at the advertising agency Young & Rubicam. Robert is a cum laude graduate of the Indiana University School of Law–Bloomington, where he served on the editorial board of the Federal Communications Law Journal. He received his undergraduate degree with high honors from the University of Michigan.