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Get the latest, most relevant information about the business of public media. Read breaking industry news and learn best business practices. Find out about upcoming PMBA conferences, toolkits, and roundtables. Discover educational programming from a variety of public media organizations as well as opportunities to enhance the professional capabilities of your staff in areas such as management, finance, accounting, and human resources.

July 22, 2014

In spectrum auction, FCC should protect public TV's coverage

The FCC recently released the entire text of its Report and Order detailing rules for the upcoming broadcast spectrum auctions, making it clear that it intends to make no effort to preserve public TV signal coverage. The 484-page report, "Expanding the Economic and Innovation Opportunities of Spectrum Through Incentive Auctions," rejects the proposal supported by CPB and other leading broadcast organizations to preserve at least one station per geographic market. 
July 15, 2014

Center for Investigative Reporting to launch public radio show

Thanks to the Reva and David Logan Foundation, along with the Ford Foundation, the Center for Investigative Reporting has garnered $3.5 million in support to launch an investigative public radio show and podcast called "Reveal." CIR's Lisa Cohen says the nonprofit, nonpartisan journalism outfit will co-produce the show with the Public Radio Exchange, highlighting some of CIR's ongoing investigations, as well as the watchdog journalism of other initiatives, in their one-hour radio show.
June 20, 2014

WETA to Take Ownership of ‘PBS NewsHour’

WETA, the Washington, D.C., public broadcaster, is expected to take over ownership and control of “PBS NewsHour” on July 1 from the program’s longtime owner, MacNeil/Lehrer Productions, the station announced Wednesday. Approval for the transfer came late Tuesday at a meeting of the WETA board of trustees.MacNeil/Lehrer Productions, the production company owned by the former “NewsHour” anchors, Robert MacNeil and Jim Lehrer, and Liberty Media, announced in October that it wanted to donate the program to WETA if a deal could be reached.
June 18, 2014

Why they don’t quit: 3 drivers of employee retention

Having been in management since 1978, I have attended hundreds of meetings dealing with employee retention issues. The debate has raged for years about what the biggest drivers of satisfied employees are.Most people default to pay as being important, which it obviously is, but it does not seem to be the most important factor. Plenty of people leave well-paying jobs to pursue other opportunities, and lots of people select jobs that pay less than other options because they are motivated by a desire to serve. Most teachers would fall in to this category, I suspect.
June 17, 2014

Five New York pubcasters team up for CPB-backed regional newsroom

Five public media stations in New York will create a regional newsroom with a $375,000 grant from CPB, announced today.The two-year backing will support Upstate Insight, which CPB called “an innovative model for covering news across a large geographic area.” Principal partners are WXXI, Rochester; WSKG, Binghamton; WRVO, Oswego; and WMHT, Troy. WBFO in Buffalo is an associate partner.
June 16, 2014

Financial Reporting Apps – Standalone, Integrated, What’s Best?

Do you speak “financial reporting?” If accounting is the internal language of finance, then financial reporting is how you communicate with the outside world. The reporting information might be used in a number of different ways – for example, understanding your company’s tax situation, arranging credit with your bank, or making an investment to grow your business. The information should also be clear and easy to understand. That means going a step beyond those dry accounting statements that can sometimes seem rather user-unfriendly. 
June 15, 2014

The Best Cloud-Based Accounting Tools for Small Businesses

It's hard to deny the appeal of online, Web-based tools. From personal banking services to Gmail, the convenience of accessing your information from any Internet-connected device is unparalleled. Wouldn't it be ideal, if you could run your small business from the Web, too? While it might be premature for some businesses to move all their bookkeeping and management online, we're certainly getting closer to that dream. For some small and micro businesses, however, cloud-based tools already make perfect sense.
June 4, 2014

PMBA Conference Resources Now Available Online

The 2014 PMBA Annual Conference was a fantastic event. More than 200 public media business professionals came to Portland, Oregon, last week to share knowledge, exchange ideas and make enduring connections. Attendees participated in education sessions led by some of the industry's more experienced and qualified professionals in the key areas of compliance and organizational responsibility, strategy and sustainability, and critical skills. If you could not make it to the conference this year, PMBA members can still gain valuable knowledge from the conference's educational sessions because conference presentations and handouts are available on the PMBA website. You can access these documents on the 2014 PMBA Annual Conference page.
June 2, 2014

Analysis finds flat core audience for public radio’s web streams

A recent analysis of Web metrics for NPR member stations' websites showed continued growth in visits from mobile users along with declines in cumulative audiences and the amount of time web users spent with content. Though Web metrics for public radio stations have grown dramatically since 2012, analytics from this spring were especially volatile, said Steve Mulder, director of user experience and analytics at NPR Digital Services.
May 30, 2014

What NPR learned from turning its @nprnews Twitter account from a bot into a human

May 22 was World Goth Day! To celebrate, NPR's main Twitter account, @nprnews, sent out a tweet to its 2 million-plus followers sharing a 2013 NPR story on Goth Barbie. It earned 156 retweets — among the highest of anything NPR shared that day. On a normal World Goth Day, NPR wouldn't have sent that tweet, because its Twitter account is typically automated with an RSS feed of NPR stories. But recently, it ran an experiment by manually controlling the Twitter account during business hours. How'd it go?

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